We were looking for a new partner in our region and compared the expertise of local agencies. We heard about 4eck Media through a recommendation from a mutual client. Ultimately, Matthias Petri won us over with his goal-oriented concept. We look forward to working with 4eck Media again.
Modern and functional at the same time.
The new website for the Boat Center Röbel
It was important for Bootscenter Röbel to renew its online positioning while simultaneously making its offerings and services more attractive, clearer, and informative for its core target group (private customers interested in boats including accessories and services) so that they are guided towards contacting them in a pleasant and purposeful manner. In particular, due to the variety of products, content maintenance for the Bootscenter should also be simplified.
Client
BOOTSCENTER MÜRITZ e. K.
Service
Website
Cooperation since
2022
Our solution
New photos of the team and the operating premises were taken for an identificative positioning. A blog reports on the activities and creations of the boat center. The high-performance and modern website based on WordPress allows the customer to easily and systematically add and duplicate products. Functionally, an elaborate product filter makes it easy for customers to find exactly what they need among the wide range of products.
Find instead of search!
An important aspect of the boat center’s website is that customers can quickly and easily navigate the extensive range of products and find the desired boat. It is therefore only logical that a filter system is displayed directly on the first screen, through which the boat type, price range, and number of people can be defined, for example. In addition, a clear categorization is available in the menu, allowing customers to easily find their way during their product search.
The boat in focus
Overall, the site presents itself as modern and extremely user-friendly. The focus is always on the boats, with their images taking up considerable space. In the cards that display individual boats, a photo, easily understandable icons, and corresponding details along with price badges quickly provide concise information. Does the boat suit me or not? This is easily recognizable at a glance… On the detail pages of the boats themselves, all in-depth information is clearly listed, which is extracted from an easily manageable CMS. The call-to-action, to request a quote or call, is clearly prioritized on these pages.
Our Services
- Concept & layout of the new website with a focus on lead generation
- Implementation and development in HTML5 & CSS3 including mobile optimization
- Performance Optimization (high website speed)
- Development based on WordPress
- Creation of a comprehensive product catalog system in the backend.
- Creation of a diverse filter with instant search results based on filtering.
- Text creation for the individual pages.
- On-page optimization for improved search engine ranking
Bootscenter Röbel/Müritz
