Website relaunch based on WordPress for Medical Technology Kaminski
With over 30 years of experience, Medizintechnik Kaminski stands for competence and reliability in the field of medical technology. For this traditional company with locations in Kiel and Neustrelitz, we developed a new website based on the WordPress CMS, which is not only modern and user-friendly but also excels on a technical level.
Inviting video loop & optimized performance
Upon arrival, the website visitor is greeted with an inviting video loop placed in the first viewport. This design element, which we enjoy using repeatedly on various corporate websites for our clients, instantly captivates visitors and gives the website a dynamic and welcoming look. Despite the use of videos and animations, we have ensured that the PageSpeed scores remain good – a real challenge that we have successfully mastered.
In cooperation with a photographer, professional images and a promotional film were created for the company. These high-quality media build trust and emphasize the expertise of Medizintechnik Kaminski. They add a personal touch to the site and make the online presence even more appealing.
We are particularly proud of the completely cookie-free design. This not only means that no annoying cookie banners interfere with the user experience, but also that the website is privacy-friendly and quickly accessible – a clear advantage in terms of user experience.
Modern user experience with custom icons and map design
In addition to the visual design, we have also developed a custom illustration for the location maps of Medizintechnik Kaminski in Neustrelitz and Kiel. These specially created maps, combined with individually designed icons, give the website a unique and distinctive touch. The cartography and map design provide an appealing visualization of the locations and enhance navigation on the site. The self-created icons represent the completeness of the modern experience and fit perfectly into the corporate design of the website.
Small, subtle animations provide a fluid user experience and ensure that the website remains smart without too much bling. These details make a difference and contribute to a positive perception of the brand.
Conclusion
The new website of Medizintechnik Kaminski shows that it is possible to combine appealing design, modern features, and high performance. Thanks to the video loop and visually appealing media, the presentation stands out significantly from the competition. We are pleased that we could contribute to the digital future of Medizintechnik Kaminski with this project.